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Registered in UAEStableFMCG B· MediumKetchup & Mustard
Heinz Tomato Ketchup 570g
Kraft Heinz
Netherlands
Restaurant staple — stable year-round institutional demand
Business Paths
Local Trade
No import compliance needed
Buy from a local UAE distributor or wholesaler and resell to shops or institutions.
Distributors: كرافت هاينز الخليج: موزعون معتمدون في دبي وأبوظبي
Wholesale→Retail margin:+40%
Direct Import
Brand registered — simplified process
Import directly from manufacturer or regional distributor at lower cost. Brand is already UAE-registered — no new registration needed.
Get reseller authorization from brand owner
Customs clearance using HS code
HS Code: 2103.20
Savings vs local wholesale:+36%
Thinking about repackaging?
If you want to import the raw material in bulk and repackage under your own brand, use the Repackaging Calculator.
Repackaging CalculatorMarket Analysis
Opportunity Score
12/100
Gross margin (wholesale→retail)+40%
Direct import savings+36%
Wholesale price/carton120 AED
Retail price/unit14 AED
Product Specifications
HS Code2103.20
Unit Size / Carton570g × 12
Units per Carton12 units
Shelf Life24 months
Storage Conditions10–25 °C
Barcode TypeEAN-13
Certifications
ESMAHalalISO 22000
Market Signals
12
/100
Demand
55
/100
Supply
12
/100
Market Gap
Estimated data — can be refreshed from dashboard
FMCG Velocity Standard
ABC velocity classification — UAE market
BCLASS
Velocity Score54/100
0C|B|A100
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21 days
Turnover Days
avg to sell 1 carton
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8
Units/Week/Store
per store estimated
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80%
Market Penetration
of UAE retail outlets
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17
Cycles/Year
inventory replenishment times
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Class B — Medium Velocity Product
Restaurant condiment staple — steady movement with regular reorders
30–60 day stock
Optimal Order Qty
Monthly restock
Storage Tip
Visible spot
Shelf Priority